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TNSA Talk: Creating an Effective and Impactful Stormwater Education Program

Every day, the challenge of improving local waterways and managing stormwater gets more difficult. Local municipalities are tasked with everything from design reviews to technical reporting to educational presentations. As the list of tasks grows longer, the importance of effective and impactful stormwater education can slip to the bottom of the priority list. Yet, stormwater education can be one of a municipality’s most effective tools to proactively improve local waterways.
In this virtual presentation, you will hear about how the Cumberland River Compact creates effective stormwater programming with municipalities. We will share community case studies of programs for the public, schools, developers, and employees. In addition to program design, we will share best practices to craft effective messages and strategically communicate with your audience. Finally, we will share details about a forthcoming workshop for MS4s that will provide a deeper look at these practices and offer customizable resources.